Tom, so I've been reading a coupe of articles about current EU case against Google. I may have not read everything and so I am open to change my opinion on this. But, so far this looks like the IE case.

I am reading that the EU commission claims that the fact that the Google is both a universal search engine and a vertical one is, per se, bad, as it harms competition. How and why, I could not find anywhere.

_IF_ this is the case, I am in strong disagreement, in principle and therefore in practice, with the EU Commission.


If they are saying that Google used the above to prevent specific competitors to compete, then I agree they investigate and rule against Google IF found guilty.
Preventing kayak from competing, for example, means that Google does not make technology available to Kayak (APIs, or info of other sorts) to allow them to show a button to reserve a ticket in Google results page, for example. It is something factual and measurable. And completely - completely - different than saying Google can't be both universal and vertical (o that MS can' put a browser in their OS).