While I think the 4S is a great phone, and my wife will be upgrading to one, I think the tech media is justified in saying that this was a pretty small announcement. My reasoning is that considering this is the first time Apple has had a break between iPhones that was more than a year long, it's a tad surprising that they only did the "S" thing and didn't release a bigger revision to their hardware.

That aside, I think the rest of the let-down is unjustified. The media spends the entire year speculating out of their minds about what Apple is going to release, and the results (as good as they often are) can never live up to the ridiculous expectations. Naturally, Apple is happy to build up the hype, otherwise they wouldn't have these kinds of announcements, but this is what happens.

I do think they should be a little more transparent about their plans. For example, I'm going to be pretty pissed if they release the iPhone 5 in June...